Page 16: The continuum of growth in global demand for infant formula milk
The growth in consumption of infant formula milk in the world has been +8% for several years, and is still expected to be, the strongest growth being recorded in Asia. The global market for infant milk is amounted to some $ 7 billion whereas the segment of infant milk powder represents, in turn, about $ 3.7 billion.
Unlike other food products, the demand for infant formula proves immune to economic cycles. It is driven by population growth and improved living standards in emerging markets, by nutritional concerns towards babies and young children, medical advices and more and more care to give food specially adapted to their age.